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Introducing Tide and True Photography: A New Name for the Same Timeless Artistry
Over the years, my journey as a wedding photographer has been nothing short of incredible. I’ve had the privilege of documenting countless love stories, capturing the laughter, tears, and joy that make every wedding unique. Through it all, I’ve come to realize that the name of my business should reflect not only the quality of my work but also the heart and soul behind it. And so, I’m beyond excited to announce that Timothy Morris Photography is now Tide and True Photography.
Why the Change?
The decision to rebrand wasn’t taken lightly. Timothy Morris Photography has served me well, but as I’ve grown both personally and professionally, I felt the name needed to evolve with me.
The name Tide and True embodies everything I strive for in my work:
Timelessness: Like the tide, my goal is to create images that are enduring, authentic, and never go out of style.
Authenticity: Staying true to the moments, emotions, and people that make your wedding day uniquely yours.
Connection: Reflecting my deep ties to the coastal New England region, where I’ve built my life and business.
This rebrand represents not just a new name but a clearer expression of who I am as a photographer and the values I bring to every shoot.
What’s Staying the Same
While the name and look of my business are evolving, everything you love about working with me remains unchanged:
My Style: True-to-color, candid photography that captures the genuine emotions of your big day.
My Service: From sewing a dress to fixing a boutonnière, I’m still the hands-on photographer who’s ready to step in wherever needed to make your day stress-free.
My Dedication: Fast delivery times, attention to detail, and a passion for capturing the moments you’ll cherish forever.
The Meaning Behind the Name
When brainstorming the new name, I wanted something that felt rooted in my values and reflected the beauty of the stories I capture.
The word “Tide” represents my connection to the coast, a place of constant inspiration. It also symbolizes consistency and reliability—two qualities I pride myself on bringing to every wedding.
“True” speaks to authenticity: staying true to my clients, true to my artistic vision, and true to the fleeting, meaningful moments that define a wedding day.
Together, Tide and True felt like the perfect representation of my work: timeless, natural, and grounded.
A Fresh Look
Along with the new name comes an updated logo, brand colors, and website designed to better represent the artistry and professionalism of Tide and True Photography. I’ve poured my heart into creating a brand identity that feels modern yet classic, much like the photos I deliver to my clients.
You can explore the new website here and see for yourself how this fresh look complements the work I’ve always been passionate about.
Thank You for Your Support
This rebrand is a celebration of growth, but it’s also a reflection of the trust and support I’ve received from clients, friends, and fellow wedding professionals over the years. From the bottom of my heart, thank you for being part of this journey.
I can’t wait to continue capturing love stories under this exciting new name. Here’s to many more candid moments, timeless memories, and new beginnings with Tide and True Photography.
Warmly,Tim
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